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The newspaper can now be found in 12 urban centres. Localised editions are distributed in Birmingham, Edinburgh, Glasgow, Leeds, Manchester, Newcastle, Sheffield and, from 2004, Bristol and BathFor alternate meanings see Bath (disambiguation Palladian Pulteney Bridge and the weir at Bath Bath is a city in south-west England, most famous for its baths fed by three hot springs. The city was first recorded as a Roman spa, though verbal tradition su. (In some areas, the paper operates as a franchiseMeanings of franchise Full rights of citizenship given by a country or a town, especially suffrage political franchise In a wider sense: any right or privilege granted by constitution or statute. Franchising a business model. Franchise agreement In govern with a local newspaper publisher, rather than as a wholly-owned concern.) It is part of the same media group as the Daily MailThe Daily Mail and its Sunday edition the Mail on Sunday are British newspapers, first published in 1896. For many years, it has had a right-wing editorial slant. For most of its history it was a broadsheet but is currently published in a tabloid format., The Mail on Sunday and Evening Standard.
In its first five years, it rocketed to over 1 million daily readers, making it the UK's fourth largest daily newspaper, despite the fact that readers receive the newspaper for free. Due to its urban and mainly youthful audience, advertising receipts have been very healthy at a time when its older stablemate, the Evening Standard, has not been performing so well. Sixty-two per cent of readers are ABC1 (upper/middle class social grade ), seventy-eight per cent are aged 15–44 and sixty-four per cent are in work.
The Metro concept comes from Sweden. Metro InternationalMetro International is a Swedish media company. Under the brand name Metro it runs the world's largest chain of free newspapers, publishing and distributing 29 editions in 16 countries and in 14 languages. The company was started as a subsidiary of the Mo, a different company, originally planned to launch in the UK but Associated Newspapers effectively beat them to it. Nevertheless, they have had plans to launch a rivalling free evening newspaper in London [1]. Similarly, Rupert MurdochKeith Rupert Murdoch (born March 11, 1931) is a successful media mogul, major shareholder and managing director of the News Corporation. He is one of the only chief executives in any multinational media corporation who (through his family company) has a c is said to have regretted missing opportunity of launching his own London paper.
The newspaper was designed to be read in 20 minutes. One of the major ways in which it is different from the other UK newspapers is that it claims take a solidly independent line on political reporting. (Other commentators, such as Piers Morgan, have taken the view that traditional newspapers can only be sold on comment, not raw news.)
The features section contains the usual mix of articles on holidays, food, property, commuting, health and so on, as well as extensive entertainment listings. The popular puzzles page contains the cartoon strips Nemi (by Lise Myhre ), Judge Dredd, and This Life (by Brook), astrology readings by David Wells, and David J. Bodycombe's Think Tank brainteasers.