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Hello Kitty bags, as Merchandising-Article
Although orginally aimed at the pre-adolescent female market, Hello Kitty products now adorn products from toys, purses, stickers and pen sets to toasters, televisions, clothing, massagers, and computer equipment. It has a cult-like following, especially in Asia. A Hello Kitty anime, targeted towards young children, has also been produced. The very first product bearing Hello Kitty's image was a small clear vinyl coin purse which sold for 240 yen. It is now a phenomenon adorning over 22,000 products and accounting for half of Sanrios $1 billion yearly revenue.
Hello Kitty was originally created by Sanrio designer Yuko Shimizu in 1974. Shimizu left the company about a year later. The second designer, Ms. Yonekubo, took over for five years until 1980 when the task was given to Yuko Yamaguchi .
Hello Kitty has been marketed in the United States from the beginning and has held the position of U.S. children's ambassador for UNICEF since 1983Events January January 1 Beat Raaflaub became Basel Boys Choir's new conductor January 1 the ARPANET officially changes to use the Internet Protocol, creating the Internet. January 1 compulsory wearing of seat belts becomes law in the UK. January 2 The mu. She really came to her own during the late 1990s when several celebrities such as Mariah CareyMariah Carey (born March 27, 1970) is a pop music singer, gifted with a voice capable of spanning five octaves. She is the only female artist to have a #1 song on the US charts in every year of the 1990s, the most Hot 100 #1's of any female artist in hist adopted her as a fashion statement. Now products featuring the character can be found in virtually any American department storeA department store organizes its goods by departments, such as women's clothes, home furnishings, electronics, and the like. Department stores range from collections of elaborate, fancy shops to practical outlets for ordinary merchandise. They differ from. Hello Kitty was once featured in an advertisingAdvertising is the paid promotion of goods, services, companies and ideas, by an identified sponsor. Marketers see advertising as part of an overall promotional strategy. Other components of the promotional mix include publicity, public relations, persona campaign of the retail chain TargetTarget Stores is a division of Target Corporation. The discount retail chain in the United States has 1,272 stores in 47 states that operate under the mastheads of Target, Target Greatland and SuperTarget. The first Target store opened in 1962 in Rosevill. Many American celebrities have contributed to the characters popularity; Mariah CareyMariah Carey (born March 27, 1970) is a pop music singer, gifted with a voice capable of spanning five octaves. She is the only female artist to have a #1 song on the US charts in every year of the 1990s, the most Hot 100 #1's of any female artist in hist, Cameron DiazCameron Michelle Diaz (born August 30, 1972) is an American film actress. Diaz was born and raised in San Diego, California. Her father is from Cuba. After pursuing a modelling career, she was cast in the commercially successful 1994 Jim Carrey film The M, Heidi KlumHeidi Klum (born June 1, 1973) is a German supermodel. She was born in Bergisch Gladbach, North Rhine-Westphalia, Germany. In addition to modeling, she has appeared in several TV shows, including Spin City and Sex and the City''. She had a role as an ill-, Steven Tyler, Carmen Electra, Lisa Loeb, Mandy Moore, and Nicky Hilton have all been spotted with Hello Kitty goods. Singer Lisa Loeb has admitted to being a fan, and has even dedicated a whole album in homage to Hello Kitty, called Hello Lisa.
The official answer from Sanrio as to why Hello Kitty has no mouth (see external links below) is that it lets the character show different facial expressions by just changing other features on the face; however in animations a mouth is drawn when the character needs to talk, eat, etc.
On Japanese television, Hello Kitty (and pals) have starred in at least one anime series of their own. "Hello Kitty's Paradise" ran for 16 episodes between 1993 and 1994. It was first released in English in November 2002.
Since 2004 the little cat is also featured on a MasterCard debit card from Legend Credit Inc.. The card is supposed to teach young girls how to shop. This is the first debit card targeted at very young girls.
There has been some suggestion that Hello Kitty has its origins in Maneki Neko, and that the name Hello Kitty itself is a back-translation of Maneki Neko, which means beckoning cat in English. It has also been noted that the character shows a resemblance to the character Miffy by Dick Bruna and that the line drawing style is not original.