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Comprehensive Corporate Power (CCP) is a concept or method of how to evaluate the combined political power of a corporate entity in quantitative and qualitative ways by looking at a wide range of aspects that might influence its power. The idea is derived from the concept of Comprehensive national power (CNP), developed by Chinese scholars since approximately 1978. As the Chinese scholars try to get a good picture of the power of other nations and its own to be able to make better strategic judgments on how to improve China's CNP. The advocates of the Comprehensive Corporate Power school of thought says that one can get a better picture of the power of a corporation by analyzing a comprehensive combination of aspects instead of the more narrow or one dimensional aspects that are often used. This can be useful to make predictions about changes in the marketplace, about the political impact and influence of corporations in society, or it can be used to see to what degree a corporation utilizes its power potential etc.


The aspects of CCP

The CCP-field is not static and it does not have a limited set of aspects. However the aspects that can be included must be of relevance to the power. In quantitative analysis it is also important to weigh the aspects after how important they might be. Naturally this can result in differences in results. It is therefore necessary to use good judgement, and to continuously re-evaluate the aspects. Examples of typical aspects are, market capitalization, amount and type of property, liquidity of property, amount of liquid capital, lobbyingLobbying is the practice of private advocacy with the goal of influencing a governing body, in order to ensure that an individual's or organization's point of view is represented in the government. A lobbyist is a person who is paid to influence legislati-power, number of employees, number of corporate lawyerA lawyer or attorney at law is a person licensed by the state to advise clients in legal matters and represent them in courts of law and other legal agencies. Most countries today require professional law advisors in their judicial systems. Lawyers have ms, education level of employees, research and development budget, number of patentA patent is a set of exclusive rights granted by a government to an inventor or applicant for a limited amount of time (normally 20 years from the filing date). The term "patent" originates from the term patere which means to lay open (to public inspectios, market shareMarket share in strategic management and marketing, is the percentage or proportion of the total available market or market segment that is being serviced by a company. It can be expressed as a company's sales revenue (from that market) divided by the tot compared with size of the marketA market is a mechanism which allows people to trade, normally governed by the theory of supply and demand. Both general and specialised markets, where only one commodity is traded, exist. Markets work by placing many interested sellers in one place, thus, public popularity, number of countries where active, profitability, quick change ability, how dependent others are on products and services made by the corporation, corporate culture, trade-deals vulnerability, taxation vulnerability, subsidy dependence, vulnerability to regulatory power, dependency of trade secrets and ability to protect them, etc



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