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A popular party spot for young children, Chuck E. Cheese is a franchise of giant video arcades complemented by small rides, pizza (a central focus), and other popular diversions, including ball pits, climbing equipment and giant slides. Its logo and advertising mascot, also named Chuck E. Cheese, is a giant anthropomorphic mouse. Often, individual locations will employ someone to portray this character wearing a full-body costume; this employee will sometimes greet guests and lavish attention on children who are celebrating their birthdays at the facility.The character was created in 1977; by Atari founder Nolan Bushnell, it started out as the Chuck E. Cheese Pizza Time Theater. In 1999, CEC Entertainment, Inc., the owners of Chuck E. Cheese, bought out their own primary competitor, Discovery Zone.
The Simpsons occasionally features Wall E. Weasel, a parody of Chuck E. Cheese.
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Cheese, Chuck E.
Cheese, Chuck E.
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