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Her cult was introduced into Attica by immigrant Thracian residents, and became so popular that in Plato's time (ca. 430 BCE) its festivities were naturalized as an official ceremonial of the city-state, called the Bendideia. Among the events were nightime torch-races on horseback, mentioned in Plato's Republic, 328:
The 'Bendideia' also featured a solemn joint procession of Athenians and Thracians to the Goddess's sanctuary, located at the harbor of Piraeus. A red-figure cup ( skyphos ) (at Tübingen University), of ca 440-430, seems to commemorate the arrival of the newly-authorized cult; it shows Themis (representing traditional Athenian customs) and a booted and cloaked Bendis, who wears a Thracian fox-skin cap.
A small marble votive stele of Bendis, ca. 350-325 BCE, found at Piraeus, ( British Museum) shows the goddess and her worshippers in bas-relief. The image shows that the goddess has been strongly influenced by Athenian conceptions of Artemis: Bendis wears a short chiton like Artemis, but with an Asiatic snug-sleeved undergarment. She is wrapped in an animal skin like Artemis and has a spear, but has a hooded Thracian mantle, fastened with a brooch. She wears high boots.
Elsewhere in Greece, the cult of Bendis did not catch on.
The "Phrygian rites" Strabo mentioned referred to the cult of Cybele that was also welcomed to Athens in the 5th century.
The Athenians may have been blending the cult of Bendis with the equally Dionysiac Thracian revels of Kotys , mentioned by Aeschylus. Archaic female cult figures that are unearthed in Thrace or Bulgaria now tend to be identified with Bendis.
Modern followers of the Goddess have revived a cult of Bendis.